REVOLUTIONIZING DISTRIBUTORS' SALES PERFORMANCE WITH ANALYTICS PLATFORM
Zircoo created a sales analytics platform with modules integrated into SAP to optimize distributors' sales performance.
Revolutionizing Distributors' Sales Performance With Analytics Platform
Customer
CPG Data
Challenge
Our team faced the task of creating a platform to streamline the uploading, storage, and management of centralized sales data. Our solution aimed to facilitate on-the-go productivity and empower professionals with easy access to analytical insights.
Solution
A mobile-centric sales analytics platform integrating centralized data management, online data sharing, real-time updates, robust analytics, visualization features, and various tools to enhance distributor efficiency.
Project Scope
The product development journey involved several key stages:
- Gathering requirements and thoroughly understanding the problem to devise effective solutions and approaches.
- Identifying backend technologies. Initially, the project utilized Python 2.7, Django 1.6, and MySQL database. However, as newer technologies emerged, we transitioned to Python 3.8, Django 3.0, PostgreSQL database, Celery for scheduled jobs and task concurrency, and Websockets for real-time progress updates.
- Selecting frontend technologies, with the ReactJS library being employed for the user interface.
- Establishing integrations with various data providers, such as SAP, SFTP servers, and Rest APIs.
- Implementing DevOps practices, including setting up a Kubernetes cluster, Gitlab CI/CD pipeline, and Grafana monitoring visualization.
- Conducting rigorous QA testing both during development and after migrating to the new technology stack to ensure seamless functionality.
- Providing ongoing support services to the client, continuously enhancing the platform with new features and advanced solutions.
Other technologies Used
- CLOUDFRONT
- VPC
- EC2
- APPLICATION LOAD BALANCER
- AWS ELASTICACHE
- AWS SYSTEM MANAGER PARAMETER STORE
Product Key Features
Centralized sales data management
to manage customer records and other related information
Accessibility across multiple devices
such as laptops, tablets, and smartphones
Real-time updates
on monitoring activities related to sales and trends
Online data-sharing options
with suppliers and customers
Intuitive user interface
with interactive dashboards for effective monitoring
Advanced Data Visualization tools
for comprehensive analysis
Pipeline management
to streamline processes related to sales
Automated Tracker execution
for prompt responses to inquiries from customers
Historical analytics
to gain insights from past executions of the system
Entensive exporting features
for sharing important documents and files with stakeholders
Identification of mutually supporting brands
through analyzing existing market scenarios
Result
The Zircoo — Digital Identity Management Interface team has achieved a significant milestone by delivering a robust sales analytics platform tailored to industry needs. This platform offers users an efficient, convenient, and meticulously organized experience. Through a rigorous development journey, the team has transformed the platform into an industry leader, granting the client a distinct competitive advantage. Furthermore, the platform’s ongoing evolution and integration of new features ensure its adaptability to evolving customer demands. In summary, the Zircoo team has delivered a standout product that surpasses other solutions available in the market.
